Bing Leading the Way with Action Extensions
Bing launched action extensions which adds a button on to desktop ads and an icon/link on to mobile. These should have a strong impact in CTRs for bing Ads.
Google Text Ads Can Now Show on YouTube Search Results
New Addition Incorporates Ads to YouTube Search Via Search Partners At SMX West in San Jose, CA, Google announced that advertisers paid search ads may now be shown on YouTube search results pages on mobile. When advertisers opt to include their ads in search partner results, this now includes YouTube, currently the second largest search engine in the US. […]
