Google Text Ads Can Now Show on YouTube Search Results
New Addition Incorporates Ads to YouTube Search Via Search Partners At SMX West in San Jose, CA, Google announced that advertisers paid search ads may now be shown on YouTube search results pages on mobile. When advertisers opt to include their ads in search partner results, this now includes YouTube, currently the second largest search engine in the US. […]
Attribution Models: Who Gets The Credit For The Sale?
Digital Marketing Attribution Models – Defining Which Channel Gets Credit for the Conversion.
