Bidding on Your Own Brand…Yay or Nay?
Buy Your Own Brand Keyword? It’s a common question for most marketers, business owners, and professionals: “Should we buy our own brand’s keywords?”
Does Having Multiple Phone Numbers Online Impact SEO?
When using a call tracking solution to track where your calls are coming from, does replacing phone numbers on your website or Google My Business have an impact on SEO?
Google’s Listening…Really
New Terms & Conditions Give Google Permission to Listen to Your Phone Calls & Text Messages Logging in to AdWords Google Ads this morning I noticed a new message at the top, that there was a supplemental Terms & Conditions that need to be accepted to continue using Call Ads, Call Extensions, and Message Extensions. […]
Bing Leading the Way with Action Extensions
Bing launched action extensions which adds a button on to desktop ads and an icon/link on to mobile. These should have a strong impact in CTRs for bing Ads.
Google Text Ads Can Now Show on YouTube Search Results
New Addition Incorporates Ads to YouTube Search Via Search Partners At SMX West in San Jose, CA, Google announced that advertisers paid search ads may now be shown on YouTube search results pages on mobile. When advertisers opt to include their ads in search partner results, this now includes YouTube, currently the second largest search engine in the US. […]
How to Get More Reviews on Google & Facebook
Online reviews are worth their weight in gold for your company. Not only do they provide social validation for your services, but they are loved by search engines. Improving the amount of 5-star reviews on Google, Bing, Facebook, and other third-party review sites will help your business grow. Sadly though, obtaining reviews is one of […]
Attribution Models: Who Gets The Credit For The Sale?
Digital Marketing Attribution Models – Defining Which Channel Gets Credit for the Conversion.
Build Email Campaigns with Customized Content
You can now customize what each of your contacts sees in their email inbox when you use Constant Contact’s Dynamic Content Creator.
Mobile Page Speed Matters Now More Than Ever
Back in the day, it used to be that people would patiently wait for many things, the days news to arrive, a bus, writers getting to a point. But even Brooks Hatlen from the Shawshank Redemption knew that “The world went and got itself in a big damn hurry.” That is beyond true when it […]
