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Southernmost Digital Blog

We like to keep our clients up to date on the latest happening in the world of online marketing and local search. 

Read through some of our blog posts and please follow us on the socials or join our Insider’s Club to keep up to date with all the latest in the world of online marketing.

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5 Tips For Reopening During COVID-19

29 May, 2020
bank-office-hotel-reception-with-receptionist-smiling-woman-vector-illustration_53562-4167
As we slowly make our way back to precedented times, you may be wondering how to reopen your busines...
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5 Secrets to Optimizing Your Google My Business Page

15 May, 2020
GMB Icon – No Text
You run a small, local business, and you’ve created a Google My Business account – now what?...
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7 Ways to Improve Google Ads in 2020

8 May, 2020
guy-excited-laptop-100
As the second half of the year approaches, it’s a great time to take stock of and reevaluate your ...
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Set-up Gift Cards to Bring in Revenue and New Customers

15 April, 2020
Small Business Gift Cards can Generate Revenue | Southernmost Digital
Gift cards are a great way to bring in revenue for your small business. They are also a good way to ...
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Maryland Tax on Digital Advertising?

16 January, 2020
digital advertising potential tax in Maryland
A proposed tax by the Maryland legislature could impose a tax on businesses that generate over $100 ...
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Google Ads Lead Form Extensions

21 October, 2019
Google Ads Lead Form Extension
The new Google Ads Lead Form Extension is rolling out to advertisers. This new option allows adverti...
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How to Create UTM Parameters

8 October, 2019
UTM.IO URL Builder
UTM Parameters are extremely useful for tracking how visitors arrive at your website. By analyzing w...
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What Are UTM Parameters

7 October, 2019
Figuring out the Source/Medium setting in Google Analytics | How UTM Parameters Work
UTM Parameters are crucial in understanding which of your online marketing campaigns are working. Le...
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September Updates

20 September, 2019
The latest updates in the world of Paid Search. Goodbye Average position, AMP Pages makes nice with ...
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Solving Google HTML5 Ads Problem with AMP Ads

20 August, 2019
Solving an Issue of “Value is lower than required minimum value” I came across an issue ...
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Bidding on Your Own Brand…Yay or Nay?

16 August, 2019
The Breakdown of the Search Results Page
Buy Your Own Brand Keyword? It's a common question for most marketers, business owners, and professi...
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Google Mobile Search Results Page Adds Favicons, Other Changes Coming

23 May, 2019
phone with google search results for
New Changes are Designed To Increase Branding & Help Searchers Differentiate Ads The latest chan...
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