Southernmost Digital Blog
We like to keep our clients up to date on the latest happening in the world of online marketing and local search.
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5 Secrets to Optimizing Your Google My Business Page
You run a small, local business, and you’ve created a Google My Business account – now what?...
7 Ways to Improve Google Ads in 2020
As the second half of the year approaches, it’s a great time to take stock of and reevaluate your ...
Set-up Gift Cards to Bring in Revenue and New Customers
Gift cards are a great way to bring in revenue for your small business. They are also a good way to ...
Maryland Tax on Digital Advertising?
A proposed tax by the Maryland legislature could impose a tax on businesses that generate over $100 ...
Google Ads Lead Form Extensions
The new Google Ads Lead Form Extension is rolling out to advertisers. This new option allows adverti...
How to Create UTM Parameters
UTM Parameters are extremely useful for tracking how visitors arrive at your website. By analyzing w...
What Are UTM Parameters
UTM Parameters are crucial in understanding which of your online marketing campaigns are working. Le...
The latest updates in the world of Paid Search. Goodbye Average position, AMP Pages makes nice with ...
Solving Google HTML5 Ads Problem with AMP Ads
Solving an Issue of “Value is lower than required minimum value” I came across an issue ...
Bidding on Your Own Brand…Yay or Nay?
Buy Your Own Brand Keyword? It's a common question for most marketers, business owners, and professi...
Google Mobile Search Results Page Adds Favicons, Other Changes Coming
New Changes are Designed To Increase Branding & Help Searchers Differentiate Ads The latest chan...
Does Having Multiple Phone Numbers Online Impact SEO?
When using a call tracking solution to track where your calls are coming from, does replacing phone ...
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